Samsung 98-Inch Class 4K Crystal UHD DU9000 Series HDR Smart TV, Object Tracking Sound Lite, Motion Xcelerator 120Hz, Supersize Picture Enhancer, Mega Contrast, Alexa Built-In (UN98DU9000, 2024 Model)

SUPERSIZE PICTURE ENHANCER: AI-enhanced picture quality optimized for a super large screen; The Supersize Picture Enhancer reduces noise and increases sharpness even at its largest size, so you get a picture that’s as bold as it is big¹
PURCOLOR: See a wider spectrum of colors than traditional RGB models with PurColor; From green turf to an amazing sunset, you’ll enjoy true-to-life picture quality with our innovative color technology
4K UPSCALING: Get a clearer picture for more of your shows and videos; 4K Upscaling transforms each pixel for improved content